We’re changing the way we cover technology. Here’s how and why.
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The current state of technology media
Right now, the technology media landscape is in a state of flux. There are few constants, and what little there are seem to be eroding. This has led to a lot of soul-searching within the industry, and a lot of hand-wringing about the future.
The problems with the current state of technology media
At its best, technology media informs, educates, and entertains. But too often, it fails to do any of those things. The current state of technology media is broken, and it needs to be fixed.
tech industry itself is to blame. For years, the industry has been content to let a handful of publications control the narrative around technology. These publications have become increasingly insular, chasing clicks and likes instead of the truth. They’ve lost sight of their original mission: to serve the reader.
The result is a echo chamber that amplifies the worst aspects of the tech industry while glossing over its faults. The coverage is negative, sensationalist, and often outright wrong. This isn’t just bad for the industry; it’s bad for society as a whole.
Technology plays an increasingly important role in our lives, yet we’re becoming less and less informed about the industry that creates it. This has to change. We need a new way to cover technology… one that’s focused on serving the reader instead of serving the algorithm.
The way technology is currently covered
The current way that technology is covered is not effective and needs to be changed. Technology has become one of the most important aspects of our lives, and yet the way it is covered does not reflect that. Too often, technology is seen as something that is only for men, or for people who are “geeky” or “nerdy.” This needs to change.
We need to start covering technology in a way that reflects its importance in our lives. We need to start talking about the ways it can help us, the ways it can make our lives better. We need to start talking about the ethical implications of new technologies, and we need to start talking about the ways technology can be used for good.
It’s time for a change. It’s time to start covering technology the way it deserves to be covered.
The way we should cover technology
Too often, we in the tech world get bogged down in the weeds of individual technologies and products. We think and write about the latest gadget or the newest app; we eagerly compare the specs of the latest smartphones; and we pore over rumors about what Apple or Google or Microsoft or Amazon might be doing next.
A new way to cover technology
In recent years, the way we cover technology has changed dramatically. No longer is it just about the products themselves, but also the companies and the people behind them.
This shift has been driven by a number of factors, including the rise of social media the proliferation of “fake news,” and the increasing importance of tech in our everyday lives.
It’s time for a new way to cover technology. One that is more holistic and human-centered.
Here are three things we can do to change the way we cover technology:
1. Focus on people, not just products.
2. Tell stories that go beyond the buzz.
3. Put humanity first.
Why this new way is better
Technology has become one of the most dominant forces in our lives, and yet the way we cover it remains stuck in the past. The way we cover technology needs to change.
For too long, the tech industry has been covered through the lens of business and economics. This has led to a coverage that is too focused on individual companies and products, and not enough on the societal impact of technology. It’s time for a new approach.
Technology needs to be covered in a way that is more human-centric. We need to focus on how technology is changing our lives and the world around us. We need to tell stories that connect with people on a personal level. Only then will we be able to truly understand the importance of technology in our lives.
How to make the change
Too often, we in the tech industry fall into the trap of only looking at the newest, shiniest gadgets and services. We get caught up in the hype and the buzz and we forget about the people who use the technology. We need to change the way we cover technology.
What needs to be done to make the change
We need to make a shift in how we cover technology. Too often, we rely on companies and experts to tell us what is important and what isn’t. This has led to a distorted view of the landscape, one that doesn’t accurately reflect how most people use technology.
It’s time for a new approach. We need to start covering technology the way we cover other important areas of life, with a focus on the people who use it every day.
That means talking to regular people about the technology they use and why they use it. It means giving them a platform to share their stories, their experiences, and their advice with the world.
It also means changing the way we think about technology coverage. We need to move away from a solely product-focused view and instead take a holistic approach that includes all aspects of people’s lives.
This is a shift that will require change from all of us who cover technology. But it is a change that is long overdue, and one that will ultimately lead to more accurate, insightful, and useful coverage of the technologies that shape our world.
Who needs to be involved in making the change
There are a few key stakeholders who need to be involved in any changes to the way we cover technology. These include:
-The editors who make decisions about what stories to cover and how to cover them
-The writers and reporters who generate the content
-The readers who consume the content
-The advertisers who support the publication
Each of these groups has a different set of needs and concerns, and all of them need to be considered when making any changes.
The editors will want to know how the changes will affect their workflow and what they need to do differently. The writers and reporters will want to know how their jobs will change and what new skills they might need to learn. The readers will want to know how the changes will affect their experience of reading the publication. And finally, the advertisers will want to know how the changes will affect their ability to reach their target audience.